How to compare Printful and Gelato profitability
Start with the same selling price and SKU assumptions for both suppliers. Then subtract product cost, shipping, and selling-channel fees to get net profit per order. This apples to apples method prevents false wins caused by different fee stacks or list prices.
In 2026, many sellers see close headline margins until real order costs are included. Regional shipping distance, packaging expectations, and discount behavior can move net margin by several points, which changes how aggressively you can scale customer acquisition.